Posts Tagged ‘follow’

Shawn Collins: Thank oneNetworkDirect Todd Crawford. He is the Vice President of Sales and Business Development. And last night, won the Legend Award Affiliate marketing, the Wayne Porter Affiliate Marketing Legend Award, and congratulations for that, Todd.

Todd Crawford Thank you. It's a real honor. I was very, very pleased to have been nominated and won.

Rogue Lisa: So, I guess now we'll find out what happens behind the legend. What makes a legend? So, maybe you can start telling us how you got into this for people who do not know.

Todd: Well most people probably know better than me from my days at Commission Junction. I started in '98 with that company in Minneapolis. Most part of what he was doing was for sale. Therefore, it was selling to traders.

And I really did not have to deal directly with the membership. But because to such an important part of the business, I was interacting with them in forums and events. So, I have kind of a name for myself.

I guess eventually became a kind of being seen as the face of Commission Junction. I think that's probably what I'm best known.

Shawn: How much time was that which began in Commission Junction?

Todd: 98 until March 2006. I kind of reached a turning point in my life and I felt like I was never going to leave or he would have to leave. So I decided to go out and take a little break. And now I'm at Digital River.

Lisa: Then, tell what you're doing at Digital River, what are their responsibilities.

Todd: Well, Digital River is a company leader in global electronic commerce outsourcing company. So basically provide the infrastructure for electronic commerce to large software publishers size to write software like Symantec, and also provide marketing services.

Therefore, oneNetworkDirect is the affiliate marketing service for our customers. Therefore, our network is based on software publishers, and really does not sell anything more than that.

Shawn: For the show here at the Affiliate Summit, do you have any new news for this company. I know you have the new name.

Todd: Yes, were oneNetwork. We did not own that domain, and we were in a subdomain of Digital River. So finally our own domain. We onenetworkdirect.com.

So we started back in that domain with a new website home page appearance. It's beautiful. Have done nothing of the work, but it is very, very turned large.

Interface also launched a new subsidiary, cleaned it, made it look more like the home page and it takes a little more continuity, and launched some new features, such as improved reporting and also includes reporting at the product level and then also a new product called Tracker trial.

And manager view, is the ability of affiliates to promote free trials of software that can download for free, obviously, and then you have to embed the affiliate ID in it. Therefore, do not need a "cookie" to track more later. And so if the consumer wants it on your desktop, if the consumer buys the software each time, the affiliate is the only one who can be credited with it.

So just launch the technology and we are getting our offer for the first time since the Web home this week, in fact, in the center of a handful of chain letters e we are trying to get it.

Shawn: Do you have any idea of what will be the future of affiliate marketing?

Todd: Well, you know quite interesting when viewed from '98 '99 '00, is so radically different. Me love the industry because it is constantly evolving.

I that members are known as innovators out there, and that's what keeps their progress. I do not know if I could predict anything specific, but it will be exciting to watch.

Lisa: Is there a particular area that is focusing in oneNetworkDirect?

Todd: Well, because we only work with our own customers, our focus is really great at the affiliate of the company. In my previous job I went out and sold to traders. No I have to do that. Actually it is the development of members. That's what all ours, Indeed, team does.

So it's great to worry about the commercial side of business, and really just focus on recruiting and developing relations, giving them the tools they want.

We are launching more Web services and the latest product features that published.

Shawn: Well great – thanks a lot, Todd, and congratulations on your award.

Todd: Thank you.

Lisa: Thank you.

Thank You – Get This Free (really) – Clickbank Affiliate Data